It may seem like a no-brainer to install shop fittings that are both efficient and attractive to customers. But the truth is that there is a very strategic design behind the way that shops are laid out, and knowing how to create this design can make or break your sales. That is why professional shop fitters can be a huge asset to any business that wants to ensure that customers will not only see their products, but be drawn to choose the items you most want to sell. Choosing the right shop fitter is a big decision. Here are five things to look for when it’s time to create the right look for your shop:
An Extensive Range of Products
Shop fitting products include everything from shelving, display units, and hooks, to mannequins, spinners, and garment racks. What type of fittings you’ll need largely depends on what your product is, and how your space should be laid out for the best traffic patterns. Therefore, having a wide range of options for fittings is very important. You’ll need to be sure that a professional shop fitting company has every tool imaginable to best display your items.
A Clear Brand Identity and Good Reputation
A shop fitter’s job is to make sure that brands stand out and that businesses make great first impressions. So, if the shopfitters themselves don’t have a strong brand identity and don’t make a good first impression to you, chances are they won’t provide that vital service for your brand.
Policies for Replacing or Returning Products
While you can often find exactly what you need with a thorough inquiry and online shopping, you’ll never truly know if a shop fitting product is right for you until you see it in person. Therefore, be sure that a shop fitting company offers ways to replace or return products that don’t work for your space.
A Helpful Pre-Sale Inquiry, Rather than a Sales Pitch
In order to provide you with the best shop fittings for your needs, a professional should know what it is that you actually need in your space. Your initial contact with the right shop fitter should be more about listening to you, and less about rattling off the benefits of certain products. Be sure that they are asking you about your requirements, and then be sure that they are willing to discuss the durability and value of any products you’ll be purchasing.
A Balance Between Price and Quality
As with all things in business, you get what you pay for. Achieving the balance between great quality and a decent price can be difficult, but a good professional shop fitting company should be one that offers you the closest you can get to that ideal range. Look for companies that are straightforward about the lifetime of their products and the costs to ensure that you aren’t going to be facing hidden costs in the future.
With these five things in mind, it will be easier for you to find the right shop fitting company to make your products irresistible.